The environment. Physically comfortable, light, bright, colourful. Stunning visual appeal. Plenty of everything needed - from gourmet kitchens with more than ample new crockery to free weekly fruit, Barista facility, sit/stand desks for all, free lunchtime externally instructed movement activities including yoga and dance and at least bi-annual team building days involving at least half a day of treasure hunting, bowling, sport or the like. Of value was being encouraged to take time out from desk routines to take any one of numerous company cars to visit services. Mid year 2-day conferences at the Convention Centre were free for staff, generous with unlimited food, entertainment and international guest speakers; Christmas parties were overly catered for at exclusive venues and overnight Executive Retreats unaffordable for most.