Job Description

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Advertiser: V THE LABELMore jobs from this company

Job Information

Job Listing Date
13 Jun 2019
Sydney, CBD, Inner West & Eastern Suburbs
Work Type
Marketing & Communications, Marketing Communications

About the business


V The Label is one of Australia's fastest growing online Fashion Jewellery brands. Our unique and fashion forward Jewellery has gained a cult following, as loved by celebrities and women all over the world.


About the role


The opportunity has become available for a Social Media & Marketing to lead the content creation and marketing strategy for our brand.

Working closely with the founder, you will play a huge role in the success of the company:

  • Create engaging content - photos, video shoots consistent with our brand style and aesthetic.

  • Create and monitor Facebook advertising campaigns, ensuring it delivers on targets.
  • Measure and report on social media performance on a regular basis, drawing actionable insights from social media metrics.
  • Develop the monthly promotional calendar and execute the marketing plan across our social media, EDM, and website.

  • Plan and schedule monthly content for Instagram that aligns with our marketing

  • Create weekly EDM campaigns using Mailchimp or similar tools.

  • Trend Reports – research & identifying emerging fashion trends and opportunities to grow  the brand.


Benefits and perks


What we offer:

  • Be part of a young & dynamic team where  everything you do will have a real impact.

  • Attractive salary package based on your experience.

  • Amazing staff discounts on jewellery & clothing


Skills and experience


You must have current, relevant experience to be considered for the role:

  • 2+ years experience in social media marketing role within a branded environment, preferably in Fashion.
  • Demonstrated experience delivering successful campaigns with high engagement rates.

  • Experience with analytics tools - Iconosquare and Google Analytics. 

  • Experience with Email marketing platform Mailchimp / CRM.
  • Knowledge of Facebook Ads Manager running paid social campaigns and analysing results.

  • Strive in a high pressure, fast-paced industry, excellent organisation skills and the ability to handle multiple projects.

Initially, a 3-month contract is on offer with potential to move into a permanent position for the right person.


Sound like you? Send us a copy of your resume, along with your cover letter OR bonus points if you can send us a short 1-2 minute IG story to @vthelabel_ introducing yourself

  • Tell us what makes you stand out from the crowd & your experience.

  • Pick your top 3 fashion brands on Instagram and tell us why they are your favourites.


** Only applicants with full Australian working rights / unrestricted Visas


The application form will include these questions:
  • Which of the following statements best describes your right to work in Australia?
  • How many years' experience do you have in a marketing role?
  • What's your expected annual base salary?
  • How many years' experience do you have in social media marketing?
  • Have you worked in a role which requires experience with direct marketing and electronic direct mail (EDM) campaigns?

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