Job Description

Job Header

Data Analyst (Junior)

Private Advertiser

Job Information

Job Listing Date
6 Jan 2020
Location
Brisbane, CBD & Inner Suburbs
Work Type
Full Time
Classification
Marketing & Communications, Market Research & Analysis

Data Analyst (Junior)

Join us as a Data Analyst to help our clients understand their customer and develop communication programs which help create customers for life. Use your analytical, critical thinking, and technical skills to analyse data to identify customer behaviours, help develop marketing automation campaigns, and present actionable insights.
 

About the role

  • Use transactional, other behavioural and demographic data to create segmentation models for tactical (target audience selection) and strategic purposes, with a particular focus on customer retention and growth

  • Drive the data side of the campaign and program development process from requirements, prospect segmentation and selection through to quality control, measurement and ongoing optimisation

  • Create business intelligence reporting and interactive dashboards reporting using Tableau

  • Provide analytical support and recommendations to enhance campaign and program effectiveness, and to inform strategic, tactical and operational decisions

  • Liaise with database engineers to ensure data warehouse meets campaign and analysis/reporting requirements

  • Play a role in driving strategic customer program initiatives & campaigns, and identifying customer retention and growth opportunities

 

About you

  • Demonstrable problem-solving skills using SQL for data extraction, manipulation and analysis

  • The ability to analyse, interpret and communicate insights drawn from multiple data sources. Exposure to data visualisation tools such as Tableau an advantage

  • Hands-on experience in a data related function. Directly applicable experience (Campaign, Insights, BI Analyst, or Statistical Modeller) highly regarded but not essential

  • Working knowledge of digital marketing technologies, experience with email marketing, marketing automation, and digital analytics platforms is ideal

  • The ability to work on multiple streams with multiple clients

  • Strong attention to detail with a focus on quality, and sound organisational skills

  • Strong and confident verbal and written English communication skills.

  • Comprehension of both technical and business language

  • Tertiary education in Business, Marketing, Computer Science, Statistics, or Mathematics is highly regarded

 

The Benefits

  • Customology was a finalist in the 2018 Australian Institute of Company Directors Employer of the Year

  • Active social club and vibrant team culture

  • Flexible working arrangements

  • Personal budget for learning and development

  • Fun and creative office space in Cannon Hill, with cafe and gym

  • Growing agency, lots of room for career growth

  • Employment Hero Shop with discounts off everyday products

 

About Us

Customology are specialists in customer lifecycle management. We create customers for life, helping brands grow by understanding their customers and keep them coming back. We help brands design, build and execute customer programs, customer loyalty and retention programs, reward and recognition programs. We provide full end-to-end services covering:

  • Insights - analysing and segmenting customer and transactional data, we provide actionable insights into customer behaviours, traits and value – enabling highly targeted campaigns to customers who can help drive business growth.

  • Strategy - using design thinking combined with data and decision science, we identify how to improve their customer lifecycle management to ultimately increase customer loyalty.

  • Activation - from creative and development through to managing and executing effective customer growth and retention programs, including marketing automation, customer experience and support – to influence the right customer behaviours.

  • Improvement - working collaboratively as part of our client's business, we provide ongoing insights, metrics, reports, performance and success tracking to ensure we are maximising the value to them and their customers.

Customology is proud to have worked with some of Australia’s leading brands – helping them keep their customers for life! Our clients include Flight Centre, Suncorp, Bridgestone, Youi, Laser Clinics Australia, Boost, Youfoodz, The Coffee Club, Price Attack, Oaks Hotels, Corporate Traveller, and many more.

 

To Apply:

If this sounds like the perfect role for you, please click the APPLY button to send a:

  • Resume 

  • Cover letter outlining why you think you are the perfect person for this role and our Team

Join us as a Data Analyst to help our clients understand their customer and develop communication programs which help create customers for life. Use your analytical, critical thinking, and technical skills to analyse data to identify customer behaviours, help develop marketing automation campaigns, and present actionable insights.
 

About the role

  • Use transactional, other behavioural and demographic data to create segmentation models for tactical (target audience selection) and strategic purposes, with a particular focus on customer retention and growth

  • Drive the data side of the campaign and program development process from requirements, prospect segmentation and selection through to quality control, measurement and ongoing optimisation

  • Create business intelligence reporting and interactive dashboards reporting using Tableau

  • Provide analytical support and recommendations to enhance campaign and program effectiveness, and to inform strategic, tactical and operational decisions

  • Liaise with database engineers to ensure data warehouse meets campaign and analysis/reporting requirements

  • Play a role in driving strategic customer program initiatives & campaigns, and identifying customer retention and growth opportunities

 

About you

  • Demonstrable problem-solving skills using SQL for data extraction, manipulation and analysis

  • The ability to analyse, interpret and communicate insights drawn from multiple data sources. Exposure to data visualisation tools such as Tableau an advantage

  • Hands-on experience in a data related function. Directly applicable experience (Campaign, Insights, BI Analyst, or Statistical Modeller) highly regarded but not essential

  • Working knowledge of digital marketing technologies, experience with email marketing, marketing automation, and digital analytics platforms is ideal

  • The ability to work on multiple streams with multiple clients

  • Strong attention to detail with a focus on quality, and sound organisational skills

  • Strong and confident verbal and written English communication skills.

  • Comprehension of both technical and business language

  • Tertiary education in Business, Marketing, Computer Science, Statistics, or Mathematics is highly regarded

 

The Benefits

  • Customology was a finalist in the 2018 Australian Institute of Company Directors Employer of the Year

  • Active social club and vibrant team culture

  • Flexible working arrangements

  • Personal budget for learning and development

  • Fun and creative office space in Cannon Hill, with cafe and gym

  • Growing agency, lots of room for career growth

  • Employment Hero Shop with discounts off everyday products

 

About Us

Customology are specialists in customer lifecycle management. We create customers for life, helping brands grow by understanding their customers and keep them coming back. We help brands design, build and execute customer programs, customer loyalty and retention programs, reward and recognition programs. We provide full end-to-end services covering:

  • Insights - analysing and segmenting customer and transactional data, we provide actionable insights into customer behaviours, traits and value – enabling highly targeted campaigns to customers who can help drive business growth.

  • Strategy - using design thinking combined with data and decision science, we identify how to improve their customer lifecycle management to ultimately increase customer loyalty.

  • Activation - from creative and development through to managing and executing effective customer growth and retention programs, including marketing automation, customer experience and support – to influence the right customer behaviours.

  • Improvement - working collaboratively as part of our client's business, we provide ongoing insights, metrics, reports, performance and success tracking to ensure we are maximising the value to them and their customers.

Customology is proud to have worked with some of Australia’s leading brands – helping them keep their customers for life! Our clients include Flight Centre, Suncorp, Bridgestone, Youi, Laser Clinics Australia, Boost, Youfoodz, The Coffee Club, Price Attack, Oaks Hotels, Corporate Traveller, and many more.

 

To Apply:

If this sounds like the perfect role for you, please click the APPLY button to send a:

  • Resume 

  • Cover letter outlining why you think you are the perfect person for this role and our Team

The application form will include these questions:
  • Which of the following statements best describes your right to work in Australia?
  • How many years' experience do you have as a data analyst?
  • Which of the following data analytics tools are you experienced with?
  • What's your expected annual base salary?
  • What's your highest level of education?

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