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How do you know what consumers really want?
Marketing is a core business process that helps companies develop strong relationships with consumers – it's used to identify the right consumers, anticipate their wants and needs and ultimately create value for them and for your organisation.
This online short course from Skillsoft will give you a broad understanding of marketing processes and can be completed in just five hours.
The Marketing Essentials short course is made up of the following five units:
You'll learn about:
You can pay for this course upfront securely online via credit card.