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Retail Store Manager

Take responsibility for the smooth operation of a store, supervision of staff and meeting financial objectives.

What's it like to be a Retail Store Manager?

A Retail Store Manager is responsible for supervising staff and operations at a retail store.

Retail Store Manager

Tasks and duties

  • Ensure customers are provided with excellent service, stock and restock merchandise, undertake inventory and orders, monitor sales and maintain store cleanliness.
  • Recruit, interview, train and supervise new employees, in addition to organising rosters.
  • Reconcile sales at the end of the shift or day and deposit monies in the bank or safe.
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Retail Store Managers are responsible for the smooth operation of a store, but also ensuring that budgets and financial objectives are communicated with staff and are met.

Leadership qualities such as excellent communication skills, managing staff and high levels of customer service are all necessary for Retail Store Managers.

info
Source: SEEK job ads

How to become a Retail Store Manager


SEEK Learning
Formal qualifications are not required to work as a Retail Store Manager, as this is usually a position that is obtained through work experience and on-the-job training. However, qualifications in retail services may be viewed favourably by employers.

  1. Complete a qualification in retail services, such as a Certificate III in Retail (SIR30216) or a Certificate IV in Leadership and Management (BSB42015).
  2. If you are looking to further your career within retail, you can work your way up and apply for promotions to more senior roles, such as Brand Manager or District Manager. You could also undertake further studies, such as a Diploma of Leadership and Management (BSB51915).

Explore retail management qualifications

Find a course to prepare you to work as a Retail Store Manager. You can study full-time or part-time.

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Certificate IV in Retail Management

This certificate provides you with the skills to work as a Store Manager or Department Manager.
View course details
Certificate IV in Retail Management provider logo

Certificate III in Retail

This qualification prepares you for a career in the retail industry and for roles in specialty stores, supermarkets and department stores.
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Certificate III in Retail provider logo
Certificate III in Retail provider logo
Certificate III in Retail provider logo

Diploma of Leadership and Management

This qualification provides you with the skills needed to support individuals and teams to meet organisational goals.
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Diploma of Leadership and Management provider logo
Diploma of Leadership and Management provider logo
Diploma of Leadership and Management provider logo
Diploma of Leadership and Management provider logo
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Skills and experience employers are looking for

Hi there, have any of these? Add your skills directly to your SEEK Profile.

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Source: SEEK job ads and SEEK Profile data

How do Retail Store Managers rate their role?

Latest reviews from 42 Retail Store Managers surveyed on SEEK

Work-life balance
3.7
Job satisfaction
4.0
Career progression opportunities
3.6
Job security
3.8
Pay / Salary
3.3
Variety of work
3.6

Latest reviews

All
Positive
Negative
Oct 2018
Being a manager is worth all the blood sweat and tears of joy! Wouldn’t change it for the world!
Reviewer's Qualification
Completed High School (Year 12)
Experience
5 – 9 years
Organisation size
Large (200+ employees)
Specialisation
Visual manager
The good things
Good thing about being a SM is that you get to lead, you get to create the environment you want. You as a leader show them what their expectations and goals are and only treat others as how you’d want...
The challenges
Challenges are thrown at you daily so be ready and prepared. Always have a back up and go towards your area team with a soloution to the problem you’ve found. Some people are challenging. Some let yo...
Read more
Aug 2019
Being a Store Manager is hard but so rewarding
Reviewer's Qualification
Certificate II in Business
Experience
1 – 4 years
Organisation size
Medium (20-199 employees)
Specialisation
Retail
The good things
Being able to watch the store and your staff thrive is so rewarding.
The challenges
Balancing rosters, finding staff in winter when people are sick, having staff you have become close to move onto something else
Read more
Nov 2018
Retail - you will either sink or swim
Reviewer's Qualification
Completed High School (Year 12)
Experience
1 – 4 years
Organisation size
Large (200+ employees)
Specialisation
Retail
The good things
Im lucky because I enjoy what I'm doing, I enjoy being in a leadership role and helping my staff succeed in their role. Being store manager comes with the benefits of running your sure and team the wa...
The challenges
Some challenges would be finding a balance that works for you, juggling admin tasks with staff training and motivating as well as payroll deadlines and conference calls and self improvement programs c...
Read more
Oct 2018
A satisfied customer is your best friend in retail!!
Reviewer's Qualification
Diploma of Travel and Tourism
Experience
1 – 4 years
Organisation size
Small (1-19 employees)
Specialisation
Fashion
The good things
Being a store manager is rewarding because one is faced with many different challenges and rewards every day. Interacting with the public is always a challenge but a satisfied and happy customer who r...
The challenges
The challenges one can face as a store manager is often difficult, particularly customers queries or complaints, and conflicts of interest between staff. One needs to have a very open mind and be very...
Read more
Oct 2018
Store manager job can give you sense of achievement
Reviewer's Qualification
Master of Accounting
Experience
1 – 4 years
Organisation size
Small (1-19 employees)
Specialisation
Restaurant manager
The good things
Improves: -leadership skills -team working -time management -ability to handle pressure -communication skills
The challenges
High competition in area Low traffic footprint due to location of store
Read more
Oct 2018
Management is for leaders not for the back line.
Reviewer's Qualification
Diploma of Civil Construction Design
Experience
5 – 9 years
Organisation size
Large (200+ employees)
Specialisation
Sales
The good things
Thos role is extremely rewarding if you ate able to put your team before yourself, honesty and transparency are key in this role. If your team supports you, you can achieve anything.
The challenges
This role will ask alot of you and your time off the clock, sometimes its a customer at closing time, or a team member who needs your help, if your willing to give up your time, it will be worth it.
Read more
Oct 2018
If you like being on your toes and always busy then retail is for you
Reviewer's Qualification
Bachelor of Arts/Bachelor of Education
Experience
1 – 4 years
Organisation size
Large (200+ employees)
Specialisation
Retail Store management
The good things
Working in a team environment, driving targets, coaching and training development, paperwork and auditing, customer service and visual merchandising
The challenges
Performance managing under performing staff members
Read more
Oct 2018
I get to work with a team that share the same passion as I do
Reviewer's Qualification
Certificate III in Animal Care (Veterinary Nursing)
Experience
1 – 4 years
Organisation size
Large (200+ employees)
Specialisation
Pet retail
The good things
Being the store manager of a pet retail chain is a very rewarding experience. Not only are most of my customers of the 4 legged species but you know their owners are there because they want the very b...
The challenges
Some challenges in the pet retail industry is that you never know what each day holds. Working with animals is unpredictable at the best of times so you always have to be ready to change your daily pl...
Read more
Oct 2018
Store management gives you confidence and teaches you a lot of who you are and what your capable to achieve.
Reviewer's Qualification
Cert ll makeup artistry
Experience
1 – 4 years
Organisation size
Large (200+ employees)
Specialisation
Retail managment
The good things
The first good thing is that you have control. If you are somone like me that likes to be the one delegating and being in control of the buisness to make it succeed, then it's for you. Also, try to ma...
The challenges
Being prepared to cope with the most uncomfortable issues. Dealing with staff members that do not wish to do the right thing. Telling staff members to do things over and over again. Cancelations of ca...
Read more
Oct 2018
Store Manager is a role that’ll keep you excited and busy
Reviewer's Qualification
Completed High School (Year 12)
Experience
5 – 9 years
Organisation size
Medium (20-199 employees)
Specialisation
Fashion
The good things
Interaction with customers and team Great variety of tasks Excitment to achieve great results and motivating a team to succeed
The challenges
Uncertainty about the future with some companies
Read more
info
Source: SEEK Role Reviews

Working hours for Retail Store Managers

Overtime
Weekends
Shift work
Late nights
Often
Sometimes
Never
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Source: SEEK Role Reviews from 42 Retail Store Managers

What are the job opportunities for Retail Store Managers?

Find out how the job market is trending

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NSW
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WA
QLD
TAS
SA
NT
ACT

Job opportunities

Retail Store Manager jobs on SEEK
Source: SEEK

Projected job growth

National increase over next 5 years
0.1%
2019
2024
Source: LMIP. Retail Managers

Latest Retail Store Manager jobs on SEEK

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Source: SEEK job ads

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Source: SEEK job ads and SEEK Profile data