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Find out what Australian
candidates want

Welcome to the Laws Of Attraction data lab

View the video for tips on how to use this tool and how to apply the insights to attract candidates
Select filters to uncover deeper insights about Australian candidates.
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Women
Men
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Job ad tip
Attract the right candidates with the right drivers. Here's how to include the key drivers in your ad.
EVP tip
Use drivers to boost attraction, engagement and retention. Here's how drivers can guide your Employee Value Proposition (EVP).

Welcome to the Laws Of Attraction data lab

View the video for tips on how to use this tool and how to apply the insights to attract candidates

Loading results from respondents that match your filters

Based on candidates surveyed September - December 2022.

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Drivers that attract these candidates

These are the drivers candidates consider when looking at roles. Drivers are ranked with the most important driver at the top. Select each driver for more detail.
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Job ad tip
Attract the right candidates with the right drivers. Here's how to include the key drivers in your ad.
EVP tip
Use drivers to boost attraction, engagement and retention. Here's how drivers can guide your Employee Value Proposition (EVP).