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Marketing Coordinator

Execute marketing strategies and coordinate a range of activities using analytical and creative skills.

What's it like to be a Marketing Coordinator?

Marketing Coordinators coordinate and manage activities which support business growth. They participate in the administration of marketing budgets and coordinate and execute a range of marketing activities including online tactics such as email marketing, social media marketing, Search Engine Optimisation (SEO), and Pay Per Click advertising (PPC); as well as offline tactics such as print, radio and TV advertising and direct mail.

Marketing Coordinator
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Marketing Coordinators have strong analytical and creative skills, and an understanding of consumer psychology. They work for creative agencies, or in the marketing department of a business in a broad range of industries, usually under the direction of a Marketing Manager. Experienced Marketing Coordinators often progress into managerial roles.

What can I earn as a Marketing Coordinator?

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Latest Marketing Coordinator jobs on SEEK

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Source: Full time annual package based on job ad data.

How to become a Marketing Coordinator


SEEK Learning
It is possible to work as a Marketing Coordinator without formal qualifications, however employers may prefer individuals to have qualifications in the field.

  1. Complete a qualification in marketing, such as a Certificate IV in Marketing and Communication (BSB42415), Diploma of Marketing and Communication (BSB52415), an Advanced Diploma of Marketing and Communication (BSB61315) or a Bachelor degree majoring in marketing.
  2. Look to secure a placement in an internship program while studying. This will provide you with relevant experience as well as guidance and mentorship from experienced Marketing Coordinators.

Explore related qualifications

SEEK users who have worked as a Marketing Coordinator have studied these qualifications.

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Diploma of Marketing and Communication

This qualification provides a sound marketing knowledge base and prepares you to work in managerial roles within the marketing industry.
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Diploma of Marketing and Communication provider logo
Diploma of Marketing and Communication provider logo
Diploma of Marketing and Communication provider logo

Certificate IV in Marketing and Communication

This qualification will develop your marketing and communication skills and will prepare you to provide some leadership and guidance.
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Certificate IV in Marketing and Communication provider logo
Certificate IV in Marketing and Communication provider logo
Certificate IV in Marketing and Communication provider logo
Certificate IV in Marketing and Communication provider logo
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Job market trends for Marketing Coordinators
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Job opportunities

Marketing Coordinator jobs on SEEK
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Jobs on SEEK right now
Source: SEEK
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Source: SEEK job ads and SEEK Role Reviews

Latest Marketing Coordinator reviews

Latest reviews from 53 Marketing Coordinators surveyed on SEEK
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Positive
Negative
May 2021
Marketing Coordinator - it’s more than coordinating..
Reviewer's Qualification
Bachelor of Health Science
Experience
1 – 4 years
Organisation size
Medium (20-199 employees)
Specialisation
Marketing
The good things
The role is very diverse and definitely great for those who like a challenge. However the salary does not align with the amount of effort the job requires. I hope to soon be promoted to a product mana...
The challenges
Be prepared to be told what to do and to think fast on your feet. It’s a challenging role which requires problem solving and excellent communication skills with internal and external stakeholders. If ...
Read more
May 2021
Marketing may have some busy periods but it is generally worth seeing things come to fruition.
Reviewer's Qualification
Bachelor of Arts
Experience
1 – 4 years
Organisation size
Small (1-19 employees)
Specialisation
Digital Marketing
The good things
It's great to be able to see the physical results of your work and the diversity of the work you do keeps it interesting
The challenges
Opportunities to move up in positions may be limited unless you are open to continually job-hunting
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Source: SEEK Role Reviews