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Product Manager

Take responsibility for guiding and directing the development of a product within a cross-functional team.

What's it like to be a Product Manager?

A Product Manager is responsible for the guidance and development of a product, usually within an organisational setting. They are also responsible for leading the cross-functional team that is tasked with developing the product.

Product Manager

Tasks and duties

  • Researching customer needs.
  • Talking to business stakeholders to understand key drivers for the product.
  • Conducting competitor and market analysis.
  • Articulating the vision of the product and creating a product roadmap.
  • Sharing the vision with and motivating the broader cross-functional team.
  • Managing the cross-functional team to ensure the product is customer-centric while meeting business needs.
  • Making sure the product is being developed on time and to budget.
  • Liaising across the business to ensure the product’s vision and development are achievable and has broad buy-in across the organisation.
  • Managing the feature list during product development.
  • Managing the product during its lifecycle, ensuring the product is performing at its peak capability through enhancements and fixes.
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Product Managers usually take on the role of the “voice of the customer” throughout the development cycle. They champion features and changes that research, strategic analysis and user testing show would meet customer needs.

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What can I earn as a Product Manager?

Find out the average salary for a Product Manager across Australia

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Latest Product Manager jobs on SEEK

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Skills

Want to know where your skills can take you? So do we!

We're working on a tool that shows you the skills you have and the skills you need, so you can become an in-demand candidate for a role that suits your strengths. Register to try it out in a guided Zoom session with a SEEK user researcher.

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How to become a Product Manager


SEEK Learning
Formal qualifications are not essential to become a Product Manager but may be viewed favourably by employers.

  1. A qualification in a related discipline may be an advantage, such as IT, computer science, marketing, or business.
  2. Complete a product management short course or certification to build practical, relevant skills.
  3. Find meetups, conferences and mixers to attend to network with people interested in meeting product management professionals, which may present you with opportunities for employment or professional development.

Looking to fast track your career goals?

Swinburne Online have developed an accelerated bootcamp-style course in collaboration with industry leaders.
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Source: SEEK job ads and SEEK Profile data

Is Product Manager the right role for me?


Job market trends for Product Managers
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Job opportunities

Product Manager jobs on SEEK
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Jobs on SEEK right now
Source: SEEK
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Source: SEEK job ads and SEEK Role Reviews

Latest Product Manager reviews

Latest reviews from 61 Product Managers surveyed on SEEK
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Positive
Negative
Oct 2018
Product managing can be rewarding with a good company, beware of smaller, stagnant companies where the role can be mundane.
Reviewer's Qualification
Bachelor of Commerce (Marketing)
Experience
1 – 4 years
Organisation size
Medium (20-199 employees)
Specialisation
Marketing
The good things
The good thing about being a product manager is the breadth of take and different things you’re exposed to. I personally can get bored easily if stuck in the same routine day in day out, so having man...
The challenges
Being a graduate when I started, and diving in the deep end with a smaller organisation, there was little support and high expectations. This included putting in a lot of overtime to get the workload ...
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May 2021
product management is fun it allows you use combine your creative thinking with commercial acumen & business strategy
Reviewer's Qualification
Bachelor of Science
Experience
1 – 4 years
Organisation size
Medium (20-199 employees)
Specialisation
Mobiel & web development
The good things
creative & strategic thinking, team management, innovative ideas
The challenges
time management, unexpected issues/delays, external feature requests,
Read more
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Source: SEEK Role Reviews