Marketing Executive
Plan, develop and oversee marketing campaigns to promote brands, products and services
Job opportunities
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Jobs in SEEK right nowJob growth
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5-year projectionSalary
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Typical salaryJob satisfaction
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Job opportunities
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Jobs in SEEK right nowSalary
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Typical salaryJob growth
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5-year projectionJob satisfaction
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On this page
- What's it like to be a Marketing Executive?
- How to become a Marketing Executive
- Latest Marketing Executive jobs
- Top skills and experience for Marketing Executives
- Is Marketing Executive the right role for you?
- Marketing Executive role reviews
What's it like to be a Marketing Executive?
Marketing Executives plan, develop and oversee marketing campaigns to promote brands, products and services. They conduct market research, manage lower-value client relationships and support the Marketing Manager with their higher-value campaign work.
Tasks and duties
- Developing and overseeing marketing campaigns, including search, email, online and experiential events.
- Creating and distributing marketing collateral.
- Conducting market research activities.
- Copywriting and proofreading.
- Managing subscriber databases.
- Data entry and analysis.
- Reporting on key metrics.
- Social media planning and management.
- Attending client meetings, including taking briefs and incorporating feedback.
- Supporting the Marketing Manager and Director with campaigns.
How to become a Marketing Executive
Marketing Executives are usually required to hold a formal qualification in marketing.
- Complete a Certificate IV of Marketing and Communication (BSB40820) or a Diploma of Marketing and Communication (BSB0620) at TAFE or through a registered training organisation.
- Alternatively, complete a Bachelor of Marketing, Bachelor of Marketing and Communication, or Bachelor of Advertising at university. The course will take 3 years full-time, and can be delivered in a classroom or online. University education will require you to have completed year 12 or gain special admission.
- You may be able to find a role without qualifications as a Marketing Assistant or Administrative Assistant and work your way up through the ranks as you gain knowledge and experience.
Compare your salary
Find out how your salary compares with the average salary for Marketing Executives.Latest Marketing Executive jobs on SEEK
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Skills and experience employers are looking for
Having the right skills and experience can make you an in-demand applicant. Marketing Executive employers on SEEK are looking for job seekers with expertise in the following areas. Marketing Campaigns
Marketing Strategy
Digital Marketing
Social Media
Marketing Planning
Search Engine Optimisation
Copy Writing
Content Creation
Email Marketing
Event Marketing
Source: SEEK job ads and SEEK Profile data
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Latest Marketing Executive reviews
Mar 2025
A challenging but rewarding role that requires creativity and strategy to succeed.
Reviewer's QualificationMaster of Design
Experience1 – 4 years
Organisation sizeMedium (20-199 employees)
SpecialisationReal Estate & Property
The good thingsWorking in real estate is dynamic and constantly evolving, which keeps things exciting. Despite the challenges of market fluctuations, it’s rewarding to develop creative marketing strategies that driv...
The challengesMarket fluctuations can also be tough—when things slow down, it can feel like no matter how much effort is put in, results take longer to show. Adapting to these shifts requires patience and persisten...
Read more
May 2021
It’s great for early in your career, but you will be left wanting more.
Reviewer's QualificationBachelor of Business
Experience5 – 9 years
Organisation sizeMedium (20-199 employees)
SpecialisationMarketing
The good thingsThe ability to be creative (sometimes) and the events you get to organise and attend!
The challengesTedious! Often times the business leaders don’t understand the market or are hesitant to be creative / try something new, so will rinse and repeat what they did last time (if it worked before it will ...
Read more
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SEEK has not verified the truth or accuracy of these comments and does not adopt or endorse any of the comments posted on this page.SEEK collects and posts the comments for what they are worth and for information purposes only to assist candidates to find employment through www.seek.com.au
